My Role:  Lead Designer/Art Director    AR Company: Blippar    Clients: General Mills
   We partnered with General Mills to create a fun short campaign on the back of their family favorite Honey Nut Cheerios cereal boxes. The goal of this campaign was to help encourage engagement of children under 10 years old with the education material tied to healthy eating and learning on the back of the box. Concepting with their illustration packaging team, Ultra, we were able to create an ideal environment that can come to life in an augmented reality setting.
   
Credits
Lead Developer: Eric Kollegger

You may also like . . .

Zirrith Law Branding
Internal Hackathon: ODG Glasses
Action Movie Kid
Esquire Installation: Dream of Flight
AR Comic Con: Interactive Postcards
Batman V. Superman: Who will save the city?
Blippar Halloween
TMNT: Out Of The Shadows
Dr. Pepper: Batman v Superman
L'Oreal Paris: Revitalift Volume Filler
Back to Top